As Jewett City Savings prepared to celebrate the successful completion of the renovation of the Dayville location, they turned to Sundin Marketing for a unique giveaway idea.
Our idea, a custom tote bag featuring local landmarks which would resonate with a local audience while reinforcing the Bank’s deep connections to the community. After researching and finalizing a list of landmarks from the village in the town of Killingly, we worked with illustrator Len Peralta to create the design. To ensure the tote bag had the intended impact, we had the intricate design printed “direct-to-film” and heat pressed in house by our team.
With the original run of 100 tote bags running out within a few days, the Bank had to create a second run to meet demand!
Pictured below: The imprint before it was applied to the tote bag.
