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A quick pivot for PNCU

As the Coronavirus situation continued to develop, and individuals and non-essential businesses were required to stay home, The Polish National Credit Union (PNCU) realized the spot they had created a few months ago would not work for their pending cable run.

With just a few days before the spot was scheduled to run, we worked with our team to produce something new which acknowledged the current environment and reinforced all the ways members could manage their money, and continue to stay connected to the Credit Union.

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Sundin Marketing

Marketing | Advertising | Online

19 North Main Street
Sherborn, MA 01770
508.650.3972

Memberships

ABA Marketing Network
Massachusetts Bankers Association
New England Financial Marketing Association (NEFMA)

Read our award winning blog

A day at Sundin

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Apr 1

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A new mortgage commercial produced by Sundin Marketing for First County Bank adds to their brand story, reinforcing the message that if where you belong is at home, First County Bank can help you get there. The new spot will be airing on traditional cable as well as streaming on Spotify and Hulu.

A new mortgage commercial produced by Sundin Marketing for First County Bank adds to their brand story, reinforcing the message that if where you belong is at home, First County Bank can help you get there.

The new spot will be airing on traditional cable as well as streaming on Spotify and Hulu. ...

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Mar 29

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MutualOne Bank's brand new tent needed a little TLC after it arrived with not one but all four top corner pieces broken (it was a tough trip). We took advantage of our new location to bring the frame outside to set up, inspect and check out the new top (love the color!) – making sure everything is ready for a busy season of events in the community. #fullserviceagency #bankmarketing #itcanbefixed

MutualOne Bank's brand new tent needed a little TLC after it arrived with not one but all four top corner pieces broken (it was a tough trip).

We took advantage of our new location to bring the frame outside to set up, inspect and check out the new top (love the color!) – making sure everything is ready for a busy season of events in the community.

#fullserviceagency #bankmarketing #itcanbefixed ...

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Mar 23

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On location capturing that golden light. #agencylife #bankmarketing #videoproduction

On location capturing that golden light.

#agencylife #bankmarketing #videoproduction ...

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Mar 17

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St. Patrick's Day on a Thursday is a perfect opportunity to throw it back to when Bob Donnelly would don his leprechaun golf pants, plus a few other choice accessories, to bring a bit of "Luck 'o the Irish" to clients and friends. #ThrowBackThursday #StPatricksDay

St. Patrick's Day on a Thursday is a perfect opportunity to throw it back to when Bob Donnelly would don his leprechaun golf pants, plus a few other choice accessories, to bring a bit of "Luck 'o the Irish" to clients and friends.

#ThrowBackThursday #StPatricksDay ...

sundininc

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Mar 17

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The Village Bank’s small business campaign was awarded Gold by the New England Financial Marketing Association for public relations (PR) campaigns. Inspired by Small Business Saturday, the campaign supported local businesses by driving shoppers to downtown Newton, as well as raising awareness of individual stores and retailers. Visit our website to check out the award winning campaign.

The Village Bank’s small business campaign was awarded Gold by the New England Financial Marketing Association for public relations (PR) campaigns.

Inspired by Small Business Saturday, the campaign supported local businesses by driving shoppers to downtown Newton, as well as raising awareness of individual stores and retailers.

Visit our website to check out the award winning campaign. ...

sundininc

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Mar 14

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This time last week Kristin was in Washington, DC, joining a panel of experts to discuss branding, marketing mutuality and telling your bank's story at the American Bankers Association's 2022 Mutual Community Bank Forum. During the wide-ranging conversation which covered branding, storytelling, digital channels, and ROI, Kristin proposed an institution’s history as a mutual bank can provide the essential building blocks for an organization’s brand mission, values, and vision. As an Agency with a deep commitment and long history supporting mutual banks, it was an honor to be invited to this year’s Forum, the largest gathering of mutual bankers. Photo credit: Karen Martin for the American Bankers Association #bankmarketing #marketing #speaking

This time last week Kristin was in Washington, DC, joining a panel of experts to discuss branding, marketing mutuality and telling your bank's story at the American Bankers Association's 2022 Mutual Community Bank Forum.

During the wide-ranging conversation which covered branding, storytelling, digital channels, and ROI, Kristin proposed an institution’s history as a mutual bank can provide the essential building blocks for an organization’s brand mission, values, and vision.

As an Agency with a deep commitment and long history supporting mutual banks, it was an honor to be invited to this year’s Forum, the largest gathering of mutual bankers.

Photo credit: Karen Martin for the American Bankers Association

#bankmarketing #marketing #speaking ...

sundininc

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Mar 11

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Our re-branding efforts for First County Bank, repositioning their existing tagline “It’s where you belong,” were awarded Silver in the 2021 New England Financial Marketing (NEFMA) Awards. Visit our website to read more, or to view the project. #bankmarketing #agencylife #rebranding #branding #bankbranding

Our re-branding efforts for First County Bank, repositioning their existing tagline “It’s where you belong,” were awarded Silver in the 2021 New England Financial Marketing (NEFMA) Awards. Visit our website to read more, or to view the project.

#bankmarketing #agencylife #rebranding #branding #bankbranding ...

sundininc

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Mar 8

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Kristin is kicking off International Women’s Day sharing her experience having our Agency certified as a Woman Business Enterprise by the Commonwealth of Massachusetts with local business owners.

Kristin is kicking off International Women’s Day sharing her experience having our Agency certified as a Woman Business Enterprise by the Commonwealth of Massachusetts with local business owners. ...

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  • Our Agency
    • About Sundin Marketing
    • Our Office
    • News & Updates
  • Our Speciality
    • Financial Marketing Services
  • Our Work
    • Portfolio
  • Let’s Talk
  • CLIENT LOGIN