Maximizing Your Personal Brand at Massachusetts Women in Banking Conference

At the 7th Annual Massachusetts Bankers Association’s Women in Banking conference, Kristin will be sharing insight and advice with attendees on how to use social media to maximize their personal brand.

Studies show that a strong personal brand can improve not only sales and performance but also employee satisfaction and retention. In her session, attendees will learn how to evaluate their current personal brand; determine what they would like it to be; think like a marketer to select the right tool; establish an authentic voice, and share content which will support their goals, as well as support and amplify their bank’s message.

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